Lecture will focus on understanding creative processes of individuals and teams to identify strategic options that can stimulate creative output in organizations. Prof. Feinstein will focus on creative development of individuals engaged in creative endeavors, across a wide range of fields to facilitate and describe (i) the nature of creative interests and conceptions of creative interests, (ii) the development of creative interests, and (iii) the ways in which our interests and conceptions guide us and spark ideas and projects, leading to our creative contributions. Therefore, the lecture will challenge one’s ability to stimulate his/her own creativity, as well as to stimulate the creativity of others.